The Rise of Slow Travel

Since COVID, there’s been a noticeable shift in the way people choose to travel. A growing number of travellers are embracing “slow travel”. But why?  During the pandemic, we were forced to pause, to stop rushing and simply slow down. It seems that change in pace has had a lasting impact and is now influencing the way many people want to experience the world.

At The Holiday Fixer , we’ve seen this trend first hand. More of our clients are selecting just one destination and choosing to truly immerse themselves in the local culture and way of life. It’s about being fully present, connecting with the surroundings and embracing a slower, more meaningful journey.

Hotels are responding to this change too. Many are now offering authentic experiences that reflect the local culture.  For instance, inviting guests to enjoy traditional cuisine made with seasonal, locally sourced ingredients and encouraging participation in regional traditions, environmental education and community-based activities.

Slow travel is less about ticking off destinations and more about collecting experiences. It’s wonderful for families. Children gain so much from spending time in new environments—meeting people from different backgrounds, trying unfamiliar foods and discovering ways of life they wouldn’t encounter at home. An enriching way to create lifelong memories together.

When our clients are travelling to a far-off destination that requires a stopover, we often suggest staying for a night or two en-route. While we understand this isn’t always possible due to time constraints, those who can take advantage of it usually find it makes the whole trip more relaxing and adds a different dimension to their holiday.

Often when we talk about “slow travel” people think it is referring to travelling by road or rail instead of flying. For many eco-conscious travellers, this is true with them opting for more sustainable ways to reach their destination. Thanks to the rise in high-speed and luxury rail options, especially across Europe, train travel has become an exciting, comfortable and feasible alternative to flying.  Although slower than the train, driving gives you the freedom to stop where and when you want, often bringing new and unexpected experiences to your holiday.

Gemma Perry, a family holiday specialist, believes that slow travel is here to stay and you can listen to her discuss the subject with Michael Millward, MD of Abeceder on the Rest & Recreation Podcast, by clicking here.  To contact Gemma you can email her gemma@theholidayfixer.com or telephone 01647 550 877.

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